Wednesday, 2 May 2012

Gift to india

theyellowdoorstore.com is a online store for Send Online Gifts to India form all over world. This Indian gift store will help you to send your feelings to your loved ones anywhere in the world. 


A Perfect Gift Store Needed:

Top Five Best Practices for Checkout

Checkout is one of the most impactful pieces of an online store.  Checkout is the journey of a customer right from searching for a product to its payment. The checkout process should be as lean as possible for a successful ecommerce venture. Here are the five best practices for a checkout.

Navigation

The navigation in the website should be very user friendly and simple. The categorization, product pages, shopping cart pages, payment pages, and information capturing pages should not be lengthy or wordy. The navigation should be easy and as short as possible. Remember that more the number of steps in checkout, highest would be the dropout rate. Always, avoid surprises to the customer.

Shopping Cart

Shopping cart is the most important for any ecommerce site. The customer should always know what products are there in the shopping cart and the total value of the shopping cart. Catalogue promotion and Cart level promotion have to be included in the shopping cart. These would help increasing percentage of conversions and reducing cart dropout.

Single page forms

Avoid using multiple pages to capture information like, payment, address, etc. After the cart is added with the product, the hurry should be more on payment. Let every information be captured in a single page. This will make customers feel that they are not being bullied for more information.

Change/update Cart facility

Yes, give an option where the customer can delete or modify the existing cart. This feature will avoid customer abandon carts. It also leaves good branding and a good feeling to the customer. Repeat business is an opportunity with this feature.

Checkout contributes a lot to over all shopping experience for a customer. It is like having those final touch ups to a great painting. Make it as user friendly and as lean as possible.

Send Your Send Online gift to India